SA
At the forefront of the youth revolution
Shaun Duvet is the owner and managing director of Ultra South Africa and a King David School alumnus. He has straddled the world of DJ, producer, club-owner, marketer and promoter for close on 15 years and last weekend put on the most successful Ultra in both Cape Town and Johannesburg yet. Howard Sackstein asks the questions.
OWN CORRESPONDENT
How big was attendance in Cape Town and Johannesburg?
Over 50 000 people
What is special about Ultra?
Ultra is the world’s biggest dance music festival; there are 20 festivals around the world on five continents. Ultra fuses the very best DJ and live act talent from around the world, combined with the best cutting-edge technology stage and production, beautiful dancers and of course all the Ultranauts who come out dancing.
How did you get involved?
I have been involved in dance music for most of my life, from DJing, promoting and so on… In 2011 we toured Deadmau5 to South Africa which got roughly 30 000 people attending, from then we toured acts Swedish House Mafia, Skrillex, Avicii, Carl Cox, Hardwell and many more.
Around 2013 we met the Ultra Miami family and decided to bring the festival to South Africa and put all these amazing DJs on the same stage. We have just completed four years of Ultra and we can’t wait to make year five our biggest and best yet!
What is it like working with French DJ David Guetta?
Excellent, extremely professional and lovely guy to work with. David and his teams know exactly what it is that they want and we do our best to accommodate. He is a professional of the highest regard and I look forward to working together again soon.
What attracts so many people to the Ultra brand?
A lot of heart, love, hard work and energy goes into producing the festival and it all shows in the end. The magic that I feel attracts people to Ultra is the combination of the artists performing, the incredible production, fused with the crowds partying and the fact that it is a global brand. When you put this all together magic happens.