Power of social network gives Zac a new face

MATTHEW CIGLER

On October 14, Angie Hesselberg Segal posted an appeal on her Facebook page, calling for funds from her online network in support of Zac, who could be frequently seen begging in the Sandton area for money to assist with his clearly needed facial surgery.

Although Angie had already secured a maxillofacial surgeon and anaesthetist to operate free of charge, as well as donated surgery plates, there was still a need for assistance to pay the hospital expenses.

This form of “electronic word of mouth” had already been effective and run its course as early as the next day. A message to the platform was posted on October 15, stating that the efforts of the public and, in particular, a generous donation of R40 000 by the Dis-Chem Foundation, had allowed for Zac to also have his dental reconstruction done, over and above the operation.

Zac’s operation took place on the morning of October 24 and was successful. Having exceeded the initial call for R30 000 (just being for hospital bills), it is most definitely clear how we as Jewish South Africans are fully capable of capitalising on the positive benefits of certain Internet components in line with the rest of the world.

The possibilities are endless and I hope that the amazing example set here by Angie has given people faith in the potential for their own charitable efforts going forward; let’s hope we will see more inspirational undertakings by our fellow Jewish South Africans!